Launch Lab: Your First 90 Days in Private Practice
The curriculum that begins where clinical training ends.
Your step-by-step roadmap to build a confident, organized, thriving practice in your first 3 months.
Graduate programs prepare you to be a clinician.
They rarely teach you how to build a practice.
Launch Lab fills that gap. It gives you a clear sequence for your first three months in private practice—what to do, when to do it, and what can wait—so you can move forward with confidence, clarity, and steadiness.
What You’ll Learn
In Launch Lab, you’ll learn what actually belongs in your first 90 days of private practice and in the right order.
You’ll get clear direction, simple steps, and a grounded plan so you always know what to focus on next. We cover the essential systems, early visibility, and foundational decisions that are rarely taught in training programs but are necessary for a practice to function and grow.
Instead of trying to do everything at once, you’ll learn how to move from “just opened” to “holding steady” with intention and clarity.
What’s Included
Launch Lab gives you a clear, structured plan for your first 90 days in private practice. You’ll get step-by-step video lessons, simple explanations, and therapist-friendly guidance that helps you build your practice without confusion or overwhelm. You’ll receive checklists, scripts, templates, and a month-by-month roadmap so you always know exactly what to do, what to focus on, and what to stop wasting time on.
Every piece is designed to help you stay organized, grounded, and confident as you grow.
THE REAL PROBLEM
The curriculum ended at the clinical.
Most therapists don’t struggle because they’re unprepared or incapable. They struggle because clinical training stops before practice-building begins.
You’re taught how to assess, diagnose, and treat—but not how to set up systems, make early business decisions, navigate referrals, or build a practice that actually holds you.
So when you open a private practice, you’re handed dozens of decisions—forms, platforms, marketing, documentation, scheduling—without a clear sequence or framework for how it all fits together.
The issue isn’t information.
It’s in order.
What’s missing is a clear, step-by-step curriculum for the first 90 days—one that tells you what matters now, what comes later, and what you can safely ignore.
Launch Lab provides that next curriculum—so you can build your practice with clarity instead of confusion and structure instead of guesswork.
Imagine This
Imagine waking up on Monday and knowing exactly what to do to move your practice forward. No more guessing. No more spinning your wheels. No more feeling like everyone else has a plan except you.
You have a clear roadmap. You know what to build, what to prioritize, and what can wait. You feel organized, grounded, and in control of your new practice — not overwhelmed by it.
You’re scheduling clients with confidence.
Your systems are starting to run smoothly.
Your marketing feels manageable and aligned.
You finally feel like, “I can do this.”
This is what your first 90 days can look like with the right structure and support.
Access Launch Lab on your own timeline.
EVERGREEN — Self-Paced Version
Move through the lessons on your own schedule with immediate access to the full 90-day roadmap. Ideal if you want direction now and prefer learning independently.
Includes full course access, a month-by-month 90-day plan, video lessons, scripts, templates, checklists, and lifetime updates. Begin instantly and revisit anytime as your practice grows.
Are We a Good Fit?
Launch Lab is a great fit if you’re a therapist who’s ready to build a grounded, organized, and sustainable private practice in your first 90 days — without the stress of trying to figure everything out on your own. If you want clarity, structure, and a simple plan that tells you what to do and when to do it, you’ll feel right at home here.
It’s also for you if you’re tired of feeling behind, overwhelmed, or unsure where to start. Launch Lab gives you the guidance, momentum, and support you need so you can move forward with confidence instead of second-guessing every decision.
If you’re willing to take small, steady steps, follow a clear roadmap, and let yourself be supported by a therapist who’s built a private practice from the ground up, you’ll thrive in this program. You don’t need perfection — just willingness and a desire to build your practice with intention.
YES, THAT'S DEFINITELY ME!Why This Works
Launch Lab works because it teaches what was never included in clinical training. You deserve to have the early-stage practice curriculum in a clear, practical sequence.
Instead of trying to piece things together on your own, you follow a structured 90-day plan designed specifically for therapists building a private practice. You’re not just learning what to do, but when to do it and why it belongs at that stage.
This approach removes unnecessary overwhelm and decision fatigue. It helps you build the right systems at the right time, so your practice can grow steadily and feel manageable from the start.
You’re not fixing anything about yourself.
You’re completing your education.
About Your Instructor
I’m Lisa Reidsema, LMHC—a trauma therapist and private practice owner who built a thriving practice from the ground up after leaving the agency world. I learned firsthand how overwhelming those early months can feel, especially when you’re trying to manage systems, marketing, scheduling, paperwork, and business decisions while still showing up fully for your clients.
Over the years, I developed the exact step-by-step framework I wish I had when I started — a clear, grounded plan for building a sustainable practice without burnout or confusion. Launch Lab brings together everything I’ve learned, tested, refined, and taught to other therapists so you can move through your first 90 days with clarity and confidence.
My goal is simple: to help you build a private practice that not only works, but feels aligned, organized, and supportive of the life you want.
FAQs
How long do I have access to the course?
Is this course right for me if I’m still in agency work and preparing to leave?
How much time will I need each week?
What if I’m not good with business or systems?
What’s the difference between Evergreen and Cohort?
Do I need a website before I start?
Will this help me get clients?
What if I fall behind?
Do you offer refunds?
You don’t have to build your practice alone.
Your first 90 days don’t have to feel scattered or uncertain. With the right structure, they can feel calm, organized, and doable.
Launch Lab gives you the roadmap that comes after clinical training, so you can build your practice with clarity and confidence, one steady step at a time.
Choose the path that fits your practice and begin the next phase of your professional education.
